Archive for 'Social Sales'

How I Work It – Social Selling with Tom Laine

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How I Work It – Social Selling with Tom Laine

With a grateful nod to Heinz Marketing, Lifehacker, Inc. Magazine and others who regularly publish “This is How I Work” articles, which I love to read …. welcome to “How I Work It – Social Selling”.

I try to watch and emulate others and you probably do the same. There is a lot of confusion, particularly with B2B, regarding how to implement social selling. Our hope is that these ...

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Old School Sales vs. Modern Sales [InfoComic]

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Old School Sales vs. Modern Sales [InfoComic]

Here’s something that you don’t see everyday! There is a lot of discussion about how the new modern sales compares to old school sales. Think social selling vs. traditional sales. What makes it different and why should you even care?

There is also a lot of confusion and many thanks to Virpi Oinonen at Business Illustrator for creating this InfoComic that shows us the difference in an amazingly graphic, and humorous, manner! If you wish, please feel free to Continue Reading →

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5 Things You Should Know About Your Target Customer to Close Deals Successfully

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5 Things You Should Know About Your Target Customer to Close Deals Successfully

We’ve been connecting businesses with the help of cold emails for more than 3 years at RightHello. During this time, we have learned that getting new leads and closing deals is all about personalized and target-centered communication.

Plunging into sales without knowing your target customer properly is a huge risk. It can result in getting no deals, or not getting the best ...

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How I Work It – Social Selling with Doug Lehman

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How I Work It – Social Selling with Doug Lehman

dougl150With a grateful nod to Heinz Marketing, Lifehacker, Inc. Magazine and others who regularly publish “This is How I Work” articles, which I love to read …. welcome to “How I Work It – Social Selling”.

I try to watch and emulate others and you probably do the same. There is a lot of confusion, particularly with B2B, regarding how to ...

Continue Reading →
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2016 Social Selling App and Article Roundup #7

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2016 Social Selling App and Article Roundup #7

Every week it seems that I either run across, or I am introduced to, some really great new apps and articles that pertain to social selling. Then there are those apps that I have used for an extensive period of time and they are worthy of a shout out!

While I can’t do extensive research or a full review on each, hopefully you may find some gems for your own use that have been ...

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How Social Sales Meets Evolving Customer Expectations

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How Social Sales Meets Evolving Customer Expectations

Make no mistake. Buyer behaviors have changed. They are more informed. They will frequently educate themselves about your products and services and will ask their peers for referrals prior to ever calling you. They are also busier than ever and are being inundated by our messaging so, if your message does not stand out, it languishes in their inboxes.

From a selling standpoint, you actually have two kinds of customers: those who are socially connected and those who are not. Socially ...

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