Archive for 'Social CRM'

Nimble SCRM Intros Full PieSync Integration and a New Affordable Plan

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Nimble SCRM Intros Full PieSync Integration and a New Affordable Plan

I’ve gone on the record a number of times with my conviction that, for most salespeople, we should keep CRM simple. I still remember the the days of Contact Manager applications, like Goldmine, that allowed salespeople to effectively manage their contacts, communications, and calendars.

I believe that, if salespeople can master these three simple activities, their sales will skyrocket. I still feel that way. Contact Managers addressed the most critical aspects of selling …

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The Nimble Smart Contacts App Just Got Smarter – Introducing Prospector!

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The Nimble Smart Contacts App Just Got Smarter – Introducing Prospector!

If you are not already familiar with Nimble, Nimble is a Social CRM that has revolutionized CRM in a number of ways …

  • It does the 3 Cs (contacts, calendar, and communications) right and in a way that is actually usable.
  • Nimble will create, and flush out social profiles, contact records for you and it will do so automatically. Or, as Nimble says … automagically.
  • Emails sync ...
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Focused Social Selling – Filter Your Social News Feeds

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Focused Social Selling – Filter Your Social News Feeds

In our previous article, we identified and classified our top 300 contacts and began to organize our connections starting with LinkedIn. Today we will repeat these steps for our other social networks. While the only way to filter news updates in LinkedIn would be to hide those connections who you do not want to see, the other major networks are thankfully more accommodating!

One last look

This is also a good time to take another look ...

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The CRM Features That Are Most Wanted by Users

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The CRM Features That Are Most Wanted by Users

An article on eMarketer entitled “Social Integration Tops CRM Users’ Wish Lists” was recently brought to my attention. The publication cites findings from Capterra’s “CRM Users Industry Research Report” which was conducted in June of 2015. This is a very complete study and I would suggest that you might want to read it. Among other things, the report identified that 25% of respondents wanted Continue Reading →

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Focused Social Selling – Optimizing Your Contact Records

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Focused Social Selling – Optimizing Your Contact Records

Before we get started, you will have to make a decision. If you have not already made your choice, will you be deploying a CRM in support of your selling efforts or will you be relying on LinkedIn to serve in that function? Of course, this is assuming that LinkedIn will be your basis for identifying your select contact list. If not LinkedIn, you really do not have much choice other than a CRM as LinkedIn is the ...

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Bad News for Social CRM – Facebook Pulls a LinkedIn

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Bad News for Social CRM – Facebook Pulls a LinkedIn

The latest news is that, effective April 30, Facebook will be cutting off it’s API access to CRM and SCRM programs.  Does this apply to all such applications? That I cannot say for sure but it certainly does apply to my SCRM of choice, Nimble. This shutdown has already begun. When completed, this means (in the SCRM) …

  • Aggregation of Facebook profile information will no longer occur
  • Your contact’s Facebook social stream will be gone
  • You will no longer have the ability to ...
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