I have spent the last several years with a very rudimentary understanding of influence and influencers. I only wish that I could be perceived as being as influential as the Kardashians or that kid on YouTube that unboxes toys and makes a gazillion dollars a year doing it. However, I’m not a celebrity. I’m a
With a grateful nod to Heinz Marketing, Lifehacker, Inc. Magazine and others who regularly publish “This is How I Work” articles, which I love to read …. welcome to “How I Work It – Social Selling”. I try to watch and emulate others and you probably do the same. There is a lot of confusion,
“Maximizing LinkedIn for Sales and Social Media Marketing” is the second LinkedIn related book by author, consultant, and speaker Neal Schaffer and is a follow-up to his first book “Understanding, Leveraging, & Maximizing LinkedIn” Before I share with you my review of the book, a little background may be in order. LinkedIn was the first, and
