Posts Tagged 'social selling'

Do You Need Permission to Start Selling Socially?

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Do You Need Permission to Start Selling Socially?

There seems to be the feeling (excuses) in some circles that the reasons for not starting to implement a personal social selling program are somehow tied to …

  • Nobody else that I know is doing it
  • My company has not given me the o.k.
  • My boss is not leading the way

Now, I normally approach persuasion in a nuanced way. I prefer people to conform … willingly. But, ...

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Social Selling Should Be a Mindset, Not a Toolbox

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Social Selling Should Be a Mindset, Not a Toolbox

If, like me, you are in B2B sales and are active at all in social sales, you are well aware that there are literally tons of sales-related applications to choose from for today’s social savvy salesperson. All make promises in one way or another to either make you more effective at what you do or, at the very least, to make your job easier. Likely the pitch is … both. Should you be at least investigating some of these offerings? ...

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12 Experts Share Their Social Selling Tips

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12 Experts Share Their Social Selling Tips

I try to watch and emulate others and you probably do the same. There is a lot of confusion, particularly with B2B, regarding how to implement social selling. Over the past 12 months I have posted an interview series titled “How I Work It – Social Selling”.

Each month, a different social selling expert has been kind enough to share a few of their secrets. Now I would like to share those ...

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2017 Social Selling App and Article Roundup #1

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2017 Social Selling App and Article Roundup #1

Every week it seems that I either run across, or I am introduced to, some really great new apps and articles that pertain to social selling. Then there are those apps that I have used for an extensive period of time and they are worthy of a shout out!

While I can’t do extensive research or a full review on each, hopefully you may find some gems for your own use that have been ...

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How I Work It – Social Selling with Tom Laine

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How I Work It – Social Selling with Tom Laine

With a grateful nod to Heinz Marketing, Lifehacker, Inc. Magazine and others who regularly publish “This is How I Work” articles, which I love to read …. welcome to “How I Work It – Social Selling”.

I try to watch and emulate others and you probably do the same. There is a lot of confusion, particularly with B2B, regarding how to implement social selling. Our hope is that these ...

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How I Work It – Social Selling with Scott MacGregor

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How I Work It – Social Selling with Scott MacGregor

With a grateful nod to Heinz Marketing, Lifehacker, Inc. Magazine and others who regularly publish “This is How I Work” articles, which I love to read …. welcome to “How I Work It – Social Selling”.

I try to watch and emulate others and you probably do the same. There is a lot of confusion, particularly with B2B, regarding how to implement social selling. Our hope is that these ...

Continue Reading →
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