Archive for 'Articles'

The Most Painful Part of the Sales Process Is …

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The Most Painful Part of the Sales Process Is …

For the customer, at least … it’s not writing the check. It’s making the actual decision. Of course, depending on that decision, this could also hold true for the salesperson.

I’ve studied this phenomenon for years and I have applied it to myself as the buyer as well as to my customers. The simple fact is that, once the check has been written, or the decision has been made, the pain is poof gone!

On the other hand, the process of making that final ...

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How I Work It – Social Selling with Mindi Rosser

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How I Work It – Social Selling with Mindi Rosser

With a grateful nod to Heinz Marketing, Lifehacker, Inc. Magazine and others who regularly publish “This is How I Work” articles, which I love to read …. welcome to “How I Work It – Social Selling”.

I try to watch and emulate others and you probably do the same. There is a lot of confusion, particularly with B2B, regarding how to ...

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2017 Social Selling App and Article Roundup #4

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2017 Social Selling App and Article Roundup #4

Every week it seems that I either run across, or I am introduced to, some really great new apps and articles that pertain to social selling. Then there are those apps that I have used for an extensive period of time and they are worthy of a shout out!

While I can’t do extensive research or a full review on each, hopefully you may find some gems for your own use that have been hidden ...

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Social Prospecting Like A B2B Pro

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Social Prospecting Like A B2B Pro

Social prospecting when done right can do wonders for your business. If you are looking to save time, energy and money, you need to start talking to the right businesses and more importantly the right people within those organizations. This can be achieved through the power of social prospecting!

Let me ask you this, have you ever received a cold email from a sales professional, who really seemed to understand you and your business’s needs? Are they reaching out at the ...

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3 Point Shot – Random Thoughts on Selling #4

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3 Point Shot – Random Thoughts on Selling #4

I probably have dozens of article drafts on selling that have never been fully developed to the point where they are fit for publication. I might get started writing them and then lose interest or, there might not be enough meat in the topic to meet my standards for a complete article.

All these partial posts are like annoying threads that keep popping up on the edges of my favorite worn out bell-bottom jeans. Well, I’m getting ...

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How I Work It – Social Selling with Babette Ten Haken

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How I Work It – Social Selling with Babette Ten Haken

With a grateful nod to Heinz Marketing, Lifehacker, Inc. Magazine and others who regularly publish “This is How I Work” articles, which I love to read …. welcome to “How I Work It – Social Selling”.

I try to watch and emulate others and you probably do the same. There is a lot of confusion, particularly with B2B, regarding how to ...

Continue Reading →
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