It’s The Process, Stupid!
I believe it was Bill Clinton who famously coined the phrase … “It’s the economy, stupid!” and he then rode those words directly into the White House. It would be nice to see that focus again right about now. The same can be said for the sales process. Proving that you have a proven process,
Sales Process Example – Electric Signs
It’s a well repeated phrase in selling … “If you consistently follow the sales process, you will sell more stuff!” This is dependent on whether or not your process is sound. Bad sales process = bad results. The other nice thing about having a written process is for when you bring a new person on
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