Forming and Maintaining Client Relationships in 2020

In the midst of the pandemic, forming and maintaining B2B relationships requires keeping in mind the digital aspects of networking. Before pursuing a successful client relationship, you should keep in mind what value you can provide to the organization you’re targeting. Identifying what sets your business apart and how you can create mutual success can

7 Steps for Creating a Scalable Social Selling Strategy

Social selling is a no-brainer for most businesses, eCommerce or otherwise, but creating a scalable social selling machine is no mean feat. How do you keep tabs on all relevant sales conversations? How do you balance engagement and community management with sales? What happens when customer support requests start to flood your feed(s)? Fear not