5 Fearless Predictions For 2011

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Every now and then we will be featuring guest posts from folks we have connected with along our journey. We are particularly fond of people with visionary ideas who also like to engage directly! They are active “players”, not “watchers”. The plug for Nimble Social CRM didn’t hurt 🙂

Carlos Silva is a serial entrepreneur and an expert in electronic systems and marketing .He was is the VP of Marketing fornec-corp.coma World Wide Electronic Solutions Company and  He started Catalyst Dynamic ,  – a mash-up of the  of  consulting, planning electronic integration,  and agency worlds, specializing in helping brands differentiate and win by embracing change.

  1. FaceBook will take over the world in 2011, apparently becoming an added appendage to most humans on the face of the planet.
  2. While content marketing was clearly accepted in 2010 as a viable marketing practice, 2011 is the year where the majority of companies will get very serious about it and include them in – adding to budget, getting better at measurement, and begin to develop internal processes and staffing around the consistent creation of content.
  3. From a big picture perspective, it looks like the novelty of social media has worn off, and the idea that brands are now media companies is in full force. Companies have realized they are their own media machine and will use this in a big way in 2011
  4. Content will help make Social Media Measurable. With the help of services like Klout social media will be measured in a more realistic way and companies will invest in having the proper content written for them as Klout score will become something to Brag about. Content-oriented social media is  much more measurable because content oriented post and tweets all contain a link to some sort of content. Content has visitors, visits and page visits and all this increases your Klout score.
  5. Customers Are in Control – Social CRM will be big and used by many as not only a CRM but to start building customer service relationships and gaining feedback from these clients. Look for companies like Nimble to make a Huge Splash.

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Craig M. Jamieson

Craig M. Jamieson

Managing Member at Adaptive Business Services
Craig M. Jamieson is a lifelong B2B salesperson, manager, owner, and a networking enthusiast. Adaptive Business Services provides solutions related to the sales professional. We are a Nimble CRM Solution Partner. Craig also conducts training and workshops primarily in social selling and communication skills. Craig is also the author of "The Small Business' Guide to Social CRM", now available on Amazon!
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