Becoming a Great Sales Professional in Today's Market

Around ten years ago, the consumer market was a totally different landscape where the sales process involved telemarketing and setting appointments for sales professionals to gain clients and close deals. The system was pretty straightforward then, requiring relatively simple methods. But, outbound sales required more effort to execute compared to what needs to be done to become a great sales professional today.

Industries have gone through many changes over the years, which means processes and strategies have also been altered to adapt to the changing times. Thanks to advancements in technology, even the consumer market is now different from how it was behaving a decade ago. While businesses still have the same goal of selling their products or services, how they achieve this has dramatically transformed.

Consumers now have the tools to do their own research before purchasing a product or service, without having to rely on the expertise of a brand representative. This kind of consumer behavior has significantly changed the simple linear sales model and turned it into a process that doesn’t necessarily have to start from the beginning.

But as much as there have been significant changes, the principle remains the same. As a modern sales professional, you’ll have to put your brand out there and deliver a unique buying experience to each consumer for your business to grow. If you need to know more, you can go through this handy infographic guide and be on your way to becoming one of the greatest sales professionals of our time.

Today’s article and infographic is brought to you courtesy of …

Jomel Alos is a Consultant at Guthrie-Jensen Consultants, a management training and consultancy firm in the Philippines. He enjoys sharing his knowledge on human resource solutions, as well as helping businesses achieve greater growth, competitiveness, and profitability. When he’s not working, he’s watching TV shows about designing like Tiny House Nation, Forged in Fire, and Ellen’s Design Challenge.

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Craig M. Jamieson

Managing Member at Adaptive Business Services

Craig M. Jamieson is a lifelong B2B salesperson, manager, owner, and a networking enthusiast. Adaptive Business Services provides solutions related to the sales professional. We are a Nimble CRM Solution Partner. Craig also conducts training and workshops primarily in social selling and communication skills. Craig is also the author of "The Small Business' Guide to Social CRM", now available on Amazon!