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Category Archives: Articles

Home / Archive Category: Articles

Always Have a Reason to Be in Front of the Customer

Dec 1, 2021Craig M. Jamieson1 CommentArticles, Selling

Successful selling has always been tied directly to the ability to create, maintain, and build relationships with customers. These relationships will be tied to two variables … The frequency of the interaction The quality of the interaction Therefore, the formula is pretty simple. He who spends the most quality time in front of the customer,

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Selling Signs – Selling is a Team Sport

Nov 24, 2021Craig M. JamiesonArticles, Sign Sales

My background happens to be in the electric sign industry and I will be introducing a series of posts on this site that relate directly to that market. However, the principles discussed will be applicable to any business! You and your team are all your own best customers. Provide clear and proactive communication. You are

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Content Repurposing

Nov 17, 2021Craig M. JamiesonArticles, Marketingcontent repurposing

It was some 12 years ago when I asked a gal to please provide me with some advice regarding social media. My main questions were … “What the hell is it and why should I even care?” Some days, I still ask those same questions. She also suggested that I needed to start a blog.

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Nimble CRM for Solopreneurs

Nimble CRM Introduces Workflows and You’re Gonna’ Love Them!

Nov 10, 2021Craig M. JamiesonArticles, CRMleads, Workflows

Let’s start by stepping back a bit. For several years now Nimble has offered a way for you to create and to track business opportunities or deals. This includes creating the deal, associating it to a contact or company record, tracking the deal through a pipeline (your process for closing this deal), and generating forecasts

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The Insidiousness of the Guitar Industry

Nov 3, 2021Craig M. JamiesonArticles, Personalguitar

Several years ago now, I decided that I needed a hobby. I had played around with guitars a few times growing up but I never really learned to play. I’m playing now but I still have a long way to go. My wallet is substantially lighter and I’d like something to show for it. What

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Fundamentals of Sign Sales Part II

Oct 27, 2021Craig M. JamiesonArticles, Sign Salessign sales

My background happens to be in the electric sign industry and I will be introducing a series of posts on this site that relate directly to that market. However, the principles discussed will be applicable to any business! Pitch Book, Sample Case, and Tools  Show. Don’t tell –  It is incredibly important to be able

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