Should I be on Facebook? Yes. Can Facebook be effective for B2B companies? Yes. Could I be effective on Facebook if I wanted to? Probably but, I don’t really want to. Chris Voss thinks that “Facebook has jumped the shark” and he is ready to give up. Me, I never even wanted to be on
As salespeople, are we not always looking for ways to stand out from our competitors? The cream floats to the top and coffee grounds … well we all know where those end up. You gotta’ love the odds! This should be child’s play. Why? At least 80% of your competitors are either not that effective,
Well, that’s not exactly true. In sales it’s called first loser and you don’t get any kind of a medal. If you are a commissioned salesperson, being first loser might also mean being the last one to eat. That may seem harsh but, it is still reality and medals, even if they were awarded, don’t
When Preparation Meets Opportunity on LinkedIn
One of my fascinations with social media is that I am always surprised by what triggers what. While we can often predict certain results that will be predicated on specific actions, then again, sometimes we have to ask ourselves … is this the hand of God, pure dumb luck, or maybe even both? It might
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