In my last article I outlined some of the questions that I/we should be able to answer prior to diving into the selling system that I am calling Focused Social Selling. There were a number of areas that we will need to address and my goal is to explore each of these over the course
In Chinese the word “Crisis” is represented by two characters. One means danger and the other means opportunity. In sales, any crisis while dangerous it may be, also represents your best opportunity ever to gain a customer for life! Or you can lose one forever. This choice is yours. The key to comprehending this concept lies in
When you come right down to it, there are only two simple, but critical, tasks in selling and those are to find and then to convert and your habits must support these activities. There is nothing beyond that we really need to focus on. Everything that we do supports these two efforts in one way or another. Simple. We can
Please note – This article was originally written and published by me on my NetWorks! Boise Valley site. If you are a B2B salesperson living in Boise, Idaho and are looking for a top-notch networking group … please visit the site and give us a shout! For the majority of my career, I ran sales
When I was first trying to grasp social media, I struggled with the term. I also had huge issues with the fact, at least from what I could see, that it was sooooo social. I am barely social and wanted to use it for business so, in order for me to even stomach the entire
One-click social shares (reaching out and tapping or touching someone on a social network), under the guise of engagement, appears to be a prevalent practice. This includes practices like: Liking a comment or an update +1ing a post Sharing Retweeting Favoriting Endorsing on LinkedIn One-click connection requests Heck, we even have “no-click” engagement tools for totally automated
