Or, are you too afraid to ask? That’s a bit of a loaded question. A lot of salespeople I know are either too afraid to ask their customers how they are doing, are too afraid of the answer, or see little to no benefit in doing so. Sad on all three counts. Perception is everything
And, I really hate it when that happens. Since the day I began working with Social Media, I made the decision to be somewhat of a closed networker. At the time, at least, it made sense. I preferred quality over quantity – I still do. Why would I want to connect with people I have nothing in common with? – True & not so true. Social Networking is about discovering new relationships as much as it is about nurturing existing ones. I wanted to concentrate on making local connections – That’s still true but, this focus is shifting and I’ve done a poor job with that anyway. My B2B networking groups are closed (not open to the public and very discriminating) – This has not changed but, my new services are open and not at all discriminating.
The folly of my previous strategy is exposed …..
Recently I had the very good fortune to connect with Frederic Gilbert who resides in Lyon, France. I think that it is important to share that our relationship began on Twitter. If we had not chosen to engage directly, it may have ended there. Behold the power of social media and the great disappointment to
Perhaps. That is a question only you can answer but, if you are like most people, you tweet therefore you tweet. Without engagement you are doing little more than sharing your thoughts and you can’t have engagement without conversation. The same rule holds true with all forms of communication regardless of whether they are via the
The other day I wrote about how the thought of Social CRM brings out my “inner caveman”. I talked about the excitement of the “hunt” and the thrill of actually making the “kill”. And, that’s all true. The other side of me is that I love to connect with others AND connect others. There is
Note: Please read the following with it’s intended “grain of salt.” The whole Social CRM arena seems to be dominated by “deep thinkers” and complex issues. They ponder the nuances and far reaching implications of actually adding the “social” layer to an existing CRM platform. Me? I’m just a simple salesperson and my needs are
