Note: Please read the following with it’s intended “grain of salt.” The whole Social CRM arena seems to be dominated by “deep thinkers” and complex issues. They ponder the nuances and far reaching implications of actually adding the “social” layer to an existing CRM platform. Me? I’m just a simple salesperson and my needs are
Or is it for anybody who wants to create, establish, and build stronger relationships, personal or otherwise? I have read a number of articles lately which suggest that FaceBook, LinkedIn, and even Twitter might be the next CRM if they are not already. HootSuite recently began touting itself as a CRM. Me, I think that
That would entirely depend on your definition of “get” (smile). Once Nimble is available, anybody with a credit card can “get” it. Now, what they do with it may be an entirely different matter. I have been in business to business sales since 1977. My first “CRM” had several modules. There was my “DayTimer”, my
If you have come here looking for algorithms, there is no need to stay. Nothing I am about to say is based on any sort of scientific fact or evidence. This post is purely born from observation and frustration. One of the very cool aspects of today’s applications is their ability to discover, extract, and
If, like me, you are active on social media and at the same time you also recognize the value of a good CRM …. you are faced with a multitude of challenges in managing your total and complete sales and marketing activities. Social media is to blame for all of this. There is quite simply
Social CRM Does Not Need To Be That Complicated
How about we make it K.I.S.S. … Keep It Simple Salesperson. This becomes extremely important because salespeople will be frontline CRM users and these same salespeople almost universally hate the thought of being saddled with a CRM. Why do we know this to be true? Simply stated, a large majority of good salespeople share three
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