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Category Archives: Marketing

Home / Archive Category: Marketing

Is There Value In a Free Offer If Nobody Takes It?

May 25, 2022Craig M. JamiesonArticles, Marketing

Based on my experience throughout the years … I would have to say yes. “It’s not the gift. It’s the thought that counts.” People always love free services even if they never take advantage of it. Just knowing that you have made the offer, knowing that it is available, is perceived as being of value.

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Content Repurposing

Nov 17, 2021Craig M. JamiesonArticles, Marketingcontent repurposing

It was some 12 years ago when I asked a gal to please provide me with some advice regarding social media. My main questions were … “What the hell is it and why should I even care?” Some days, I still ask those same questions. She also suggested that I needed to start a blog.

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Is Language the Most Important Factor In Building Customer Connections?

Oct 6, 2021Rodney LawsArticles, Marketinglanguage

No matter what industry or position you work in, it’s always good business to cultivate strong customer connections. Handled well, those relationships lead to myriad positives including decreased churn, increased spend, and improved brand perception. But what goes into the process of developing them? In truth, there are numerous factors to be taken into account.

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Creating an Online Course – No Skills Required

Apr 28, 2021Craig M. JamiesonArticles, Marketing, TrainingNimble CRM, online course

At least that is what I had hoped since … I have none. I’m about to bare my soul. Approximately ten months ago, I decided to set about creating an online course. I have since worked on this 7 days a week every week. Now, I’m about as dumb as a box of rocks in

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3 Reasons Why You Should Sell Through the Main Online Marketplaces

Apr 7, 2021Rodney LawsArticles, Marketingecommerce

How widely should you spread your efforts when it comes to online presence? Well, since expansion is generally useful, you might focus on figuring out how many online marketplaces you can use simultaneously without your overall presentation being damaged. It’s a battle between two contrasting proverbs: too many cooks spoil the broth, but many hands

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My Continuing Journey Into the Dark Art of Marketing

Dec 16, 2020Craig M. JamiesonArticles, MarketingMailerlite, Teachable

As I prepare to launch my first online course, and while I have been working with a variety of tools, I’m going to focus on the three major components of my marketing journey … Planning  Undoubtedly, planning has been the most complex, and time-consuming, aspect of this entire project. Until I started writing all of

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