As I prepare to launch my first online course, and while I have been working with a variety of tools, I’m going to focus on the three major components of my marketing journey … Planning Undoubtedly, planning has been the most complex, and time-consuming, aspect of this entire project. Until I started writing all of
Because … if they had been open … you would know something about me instead of asking me to tell you about me. Perhaps even worse is that you seem to think that you know something about me when there is no indication anywhere that any of that is true. Just because I live in
I have spent the last several years with a very rudimentary understanding of influence and influencers. I only wish that I could be perceived as being as influential as the Kardashians or that kid on YouTube that unboxes toys and makes a gazillion dollars a year doing it. However, I’m not a celebrity. I’m a
First let me say that my area of expertise revolves around selling. When it comes to marketing, my skills range from nothing to nada. All I have to go on is my perception of how effective any marketing tactic is on me. Every day I get hit up with multiple offers via email or on
With Much Trepidation, I Enter the World of Marketing
In case you are not already aware, while I have spent my entire professional career in sales, I know next to nothing about marketing. In fact, I have avoided it like the plague. There is literally nothing about it that I find to be even remotely appealing. A rock may have a better grasp of
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