Not that long ago I was reading an article on “sales data” that was written by a man who I highly respect … David Brock. As David pointed out … sales has more data points to analyze than ever before. The problem is … are they looking at the right data and are they deriving
Check your pulse, guess what, if it’s there, you’re alive and human. Along with all the basic human functions, you also have a personality, likes and dislikes. One thing that, let’s be modest and say most people, do not like, is being annoyed. The funny part is that most people get annoyed by the same
Perhaps they are both and here is why … “With the advent of the internet, customers are more informed than ever before. In fact, they may have already made their decisions prior to even reaching out to you and your company.” These changes in buyer behaviors have created dramatic new challenges, and opportunities, for today’s
I have spent a lot of time recently contemplating the state of outbound prospecting. To be fair, most of what I am about to discuss is based on my experience as a buyer vs. as a seller. As a salesperson, I see this as a very serious concern. I also need to make it very
If you mention the term “ballparking”, most sales managers will first turn a fiery red and then they will melt down completely. Why? Because, if not used correctly, it is an extremely dangerous sales tactic that can often be interpreted by the customer as being some sort of a verbal quote. Always remember that, unless
You’ve built up your book of business, your marketing is a fine-tuned lead generating machine, but are your pitches closing as many deals as they should be? For many of us in B2B sales, the opportunity lies not in generating additional prospects, but in closing more of the potential deals that already come across our
