I speak with a lot of B2B salespeople every week who are either not using LinkedIn for social sales or who are not getting the results that they had expected with this platform. Then there are those who, with their 500+ connections, feel that they are doing just fine. “After all, I have a whole
Our last two articles have discussed the two most important disciplines in social sales as being prospecting and relationship-building. Drilling down a little deeper, there are important steps involved in each and we call these steps F.A.C.E.S. and today we will focus on the most popular social business platform, LinkedIn. Before we get started, what
There are at least four major sources at your disposal where you can focus your b2b sales efforts to increase your revenues. They are … Your existing customers Other people who you already know but that you don’t presently do business with People that others know but who you do not Folks that you presently
And, I might add, it seems to be working very well. O.k., I’m going to show what a whiner I am but, before I do that, there are actually a lot of things that I like that LinkedIn has been doing over the past year … While many were bemoaning the loss of the automatic
Social Media for Recruiting | 8 Ways to Peel The Onion
Do you remember the sickening feeling that you got when you finally came to the realization that the all-star you had hired three months ago was no all-star at all? I have probably felt this queasiness 100’s of times over the past 37 years while recruiting salespeople. Occasionally I have gotten so damn mad that
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