Social Media for B2B Sales – The 16 Rules of Engagement
Are you ready to become active in social media as part of your B2B sales effort? You need to be aware that, just like any sport, there are rules. If you are preparing to go into battle, and selling is a highly competitive contact sport (maybe even a blood sport), there are always specific rules of engagement. These
Social Media for B2B Sales – 11 Tips for Building Better Client Relationships!
Selling has always been about relationships. Particularly in B2B sales, people buy first from individuals and then from their companies. Social Media presents us with an outstanding opportunity to … Discover potential new relationships Create rapport Establish relationships Maintain, nurture, and expand those relationships You now have, and quite literally at your fingertips, more arrows
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