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Tag Archives: social sales

Home / Posts Tagged: social sales

Focused Social Selling – Culling Your Social Network

Aug 6, 2015Craig M. JamiesonArticles, Social SellingFocusedSelling, LinkedIn, social sales

Now begins our journey and it starts with culling your social network(s) down to a manageable size. It is critical that you identify and start with your social honeypot. As I was thinking about this process, and looking at the sheer numbers of connections on my social networks, particularly with Twitter, this at first appeared

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Focused Social Selling – Create Your Buyer Persona

Jul 31, 2015Craig M. Jamieson3 CommentsArticles, Social SellingBuyer Persona, FocusedSelling, Sales, social sales

Soon you will be encouraged to cull your contact database in order to a select few hundred of these folks. You will then be able to focus your efforts on these people in order to create and develop the kind of relationships that will lead to continuous repeat and referral business. Salespeople have been doing

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What If Your Contacts Are Not Using Social Media?

Jul 24, 2015Craig M. Jamieson2 CommentsArticles, Sellingsocial sales

Much of the discussion revolving around social sales talks about how you can leverage social media to increase your selling effectiveness. This is predicated on the formula … I’m on LinkedIn + he’s on LinkedIn = sale (b.t.w., it’s not that simple). What if he is not on LinkedIn, or Twitter, or Facebook, or … nothin’? The

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Focused Social Selling – Your Social Houses in Order

Jul 22, 2015Craig M. JamiesonArticles, Social SellingFocusedSelling, Sales, social sales

We are now ready to begin the steps that are entailed in the Leonidas Selling System. I must warn you. There will be somewhere in the neighborhood of 30 steps to this process. The good news is that, once these steps have been completed, maintaining the system will be very easy and should take relatively

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Focused Social Selling – Pre-Planning Part C

Jul 15, 2015Craig M. JamiesonArticles, Social SellingFocusedSelling, social sales

Continuing on from where we left off on Part B … Define classifications & touch reminders A, B, C has been around forever because … it works! Your best customers are your “A” customers, “B” are second best, and “C” are probably too early to tell. There is also “D” and that stands for “Delete”.

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Focused Social Selling – Pre-Planning Part B

Jul 8, 2015Craig M. JamiesonArticles, Social SellingFocusedSelling, social sales

This is the second article in our series that discusses pre-planning for the Focused Social Selling System. As they say … “Fail to plan, plan to fail”.  Continuing … Gather contact info One of the most important questions that you have to answer is how will you, can you, gather and parse the most important

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