social sales

Aligning Sales & Marketing In The Social Media Cosmos

Feb 5, 2014Craig M. Jamieson1 CommentArticles, Social Sellingalignment, marketing, social sales

“When the moon is in the Seventh House, and Jupiter aligns with Mars, then peace will guide the planets, and love will steer the stars” – Age of Aquarius I’m not real sure how much love we will ever see between sales and marketing, and even then we will still have to deal with that

Trigger Events and Prospecting | Opposites Do Attract

Dec 20, 2013Craig M. Jamieson2 CommentsArticles, SellingGoogle, Sales, social sales, trigger events

Traditional B2B sales has always been brutal in nature. Knock on doors. Smile and dial. Rejection followed by more rejection. Now social media comes waltzing into the picture, like the new pretty face at the soda shop, and the focus of the discussion moves to her. It’s the siren’s song. “Buy me a milkshake and

The Role of Media in Social Sales

Dec 2, 2013Craig M. Jamieson1 CommentArticles, Social Sellingimages, media, social sales

People love pictures and they also love stories. As every picture tells a story, images have proven to be highly effective tools particularly in the world of social media. This is no different for social sales. Not only do images draw attention to whatever subject matter that they might be attached to, many times they

8 Steps To Removing Your Blinders – Social Sales

Nov 25, 2013Craig M. JamiesonArticles, Social Sellingsocial sales

I have no idea if this show is even on the air anymore in any kind of format but, if it isn’t, for those of you who are old enough to remember … doesn’t “Let’s Make A Deal” remind you a lot about selling and I am not talking about the game show title? Social Sales can change

This Salesperson’s Perspective On Social Sales ROI

Nov 18, 2013Craig M. JamiesonArticles, Social SellingROI, social sales

Perhaps like you, I have read a ton of articles pertaining to the somewhat elusive topic of the effectiveness of social sales. As business people, we are driven by the need to secure a return on our investments (ROI). As salespeople, our requirements are no different. In fact, for those of us who are paid

Salespeople! Your Customer Is Now Driving The Bus!

Nov 4, 2013Craig M. Jamieson12 CommentsArticles, Sellingsocial sales

Yikes!! There are very few situations that are more terrifying to a salesperson than the thought of their customer being in control of the sale. Knowing that the inmates are running the prison or that the animals are now in charge of the zoo might exceed that but, neither of these groups tend to buy

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