Let’s start with the basic premise that, in order to become a master networker, you are going to have to have leads to share. Leads, referrals, and introductions are networking currency and givers do get. While not all leads are created equally, there are three criteria that will turn any o.k. lead into a potentially
There are a number of different networking opportunities out there so let’s talk about some of the most common and give each some pro’s and con’s. Before that, we will start with this general statement. The best opportunities for you will be found in the same places that match your target personas. Different personas may
Around ten years ago, the consumer market was a totally different landscape where the sales process involved telemarketing and setting appointments for sales professionals to gain clients and close deals. The system was pretty straightforward then, requiring relatively simple methods. But, outbound sales required more effort to execute compared to what needs to be done
Last month we created three target personas that will be used to help us to identify our ideal opportunities. They were: Target Buyer, Target Power Partner, and Target Networking Opportunities. Today we want to establish a budget in terms of time and dollars that we will be willing to invest in networking activities. Note that
I have spent a lot of time recently contemplating the state of outbound prospecting. To be fair, most of what I am about to discuss is based on my experience as a buyer vs. as a seller. As a salesperson, I see this as a very serious concern. I also need to make it very
It’s been said that it’s going to be difficult to get where you are going without some sort of map to plot out your course. The same can be said for selling and networking. In fact, you will have multiple maps that together should be used to create a part of your sales process. Today
