Well, I’m going to let the cat out of the bag. I’m writing a book. A real book. Now, I have a lot of friends who have written books and, the way we guys are, I’ve been quick to flip them crap … “Anyone can write a book”. Now that I’m becoming living proof of
I have no idea if this show is even on the air anymore in any kind of format but, if it isn’t, for those of you who are old enough to remember … doesn’t “Let’s Make A Deal” remind you a lot about selling and I am not talking about the game show title? Social Sales can change
Perhaps like you, I have read a ton of articles pertaining to the somewhat elusive topic of the effectiveness of social sales. As business people, we are driven by the need to secure a return on our investments (ROI). As salespeople, our requirements are no different. In fact, for those of us who are paid
Trigger Events and Prospecting | Opposites Do Attract
Traditional B2B sales has always been brutal in nature. Knock on doors. Smile and dial. Rejection followed by more rejection. Now social media comes waltzing into the picture, like the new pretty face at the soda shop, and the focus of the discussion moves to her. It’s the siren’s song. “Buy me a milkshake and
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