What is R.U.M.?
One of the most basic tenets of selling is that you are going to have to figure out ways to stand out in a crowd. The bigger the group, the bigger the challenge and, speaking of large groups, how about the internet and social networks? Very crowded! You need to be … R.U.M. – Remarkable,
Selling Fundamentals – Back to the Basics
A few weeks ago I was asked to coffee by a young man who I knew who was struggling a little bit with his selling. He was looking for some pearls of wisdom and probably a quick fix. I should also mention that, while he had a CRM, he rarely used it and did not
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