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Category Archives: Articles

Home / Archive Category: Articles

7 Powerful Ways to Build Stronger B2B Relationships [Infographic]

Nov 5, 2015Craig M. JamiesonArticles, Sellingb2b, Customer service, Sales

The nice folks over at Salesforce Canada reached out to me recently with a really great article on building strong B2B relationships and asked if I might wish to feature it, and the graphic below, on this site. Being Canadian, how could I refuse! Read the full article by following this link. While the post focuses

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Social Listening – Sonar for Salespeople

Oct 28, 2015Craig M. JamiesonArticles, Social Sellinglistening, social

I love WWII submarine movies. I especially love the thrill of the hunt and the ping of the sonar. The closer you get to the target, the louder and more rapid the pingbacks become. When your pings and their pings meld as one, you are right on top of them. Directional sonar will even identify

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Using Your Professional Network for Targeted Social Selling

Oct 22, 2015Austin DuckArticles, Social Sellingcircleback, nudge, social sales, social selling, targeting

As salespeople, we’re constantly looking for ways to stay ahead of the curve: new strategies for networking, new avenues for prospecting, new ways to sell. And that drive toward the new helps us stay competitive, and, when meeting quotas is the name of the game, that’s a good way to be. Of course, the problem

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Upset Customer? Opportunity Knocks!

Oct 14, 2015Craig M. JamiesonArticles, Selling

If you were to ask most companies what their goal might be in regard to customer relations, many would probably say that they want their customers to be “satisfied” with their product or service. They want them to be “happy”. Well, especially today, “happy” and “satisfied” just ain’t gonna’ cut it. If you want to

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If I Were To Hire a Salesperson Today …

Oct 8, 2015Craig M. Jamieson2 CommentsArticles, Hiring

It’s been well over 10 years since I was last charged with the task to hire a salesperson and I can’t even make the claim that I was much good at it during the 25+ years that this was a part of my responsibilities. Sure, there were some superstars but, there were even more duds.

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Social Sales Requires Marketing Skills and … Salespeople

Sep 29, 2015Craig M. JamiesonArticles, Social Sellingsocial sales

I have been thinking a great deal as of late as to why so many of my B2B contemporaries have been loathe to adopt social selling. Most don’t want to talk about, let alone even consider, it! Whether or not you or your company will succeed with implementing a social sales initiative, it starts at the

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