Every week it seems that I either run across, or I am introduced to, some really great new apps and articles that pertain to social selling. Then there are those apps that I have used for an extensive period of time and they are worthy of a shout out! While I can’t do extensive research
Every week it seems that I either run across, or I am introduced to, some great new apps and articles that pertain to social selling. While I can’t do extensive research or a full review on each, hopefully, you may find some gems for your use that have been hidden inside this regular (at least
Everything that we read today about social sales points to three consistent facts … We have moved away from the pitch and instead toward the conversation. Buyer behaviors have changed and one of the biggest shifts is that they are doing their own research. In fact, they may have already substantially arrived at their buying decision prior to their
Every day it seems that I either run across, or I am introduced to, some great new apps and articles that pertain to social selling. While I can’t do extensive research or a full review on each, hopefully, you may find some gems for your use that have been hidden inside this regular (at least
ClickToTweet is an interesting application that allows you to create pre-composed tweets for easy social sharing. I have been using their WordPress plugin for some time. This plugin installs a Twitter icon on your WordPress editing tool bar and all you have to do is click on the icon and type your tweet. Your tweet
Product Marketing and Sales Enablement ROI
Product marketing is tasked with the strategic function of understanding the market and market needs but, with an emphasis on understanding the buyer of your company’s goods and services. Product marketing is then responsible for developing positioning, messaging, competitive differentiation, and enabling sales and marketing teams to ensure they are aligned and work efficiently to
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