Stealth Selling

If I had a better way to describe it, I would. But, I don’t. It’s actually even more complicated to explain than it is to label. Yet, it’s also very simple … don’t sell. Sounds crazy, but it works. Throw every sales technique that you have ever learned right out the window. We’re about to

What is R.U.M.?

One of the most basic tenets of selling is that you are going to have to figure out ways to stand out in a crowd. The bigger the group, the bigger the challenge and, speaking of large groups, how about the internet and social networks? Very crowded! You need to be … R.U.M. – Remarkable,