Knowledge superiority can provide a competitive selling edge but, it’s notably capable selling skills that will catapult you over the competition, even if the competition knows more and has been in the business longer. Personal growth associated with developing selling skills isn’t about reinventing the personal you, the self you know and may very well prefer.
Anybody who has spent any serious time in sales has developed a personal selling style, that which works for them. I am no exception and, certainly, my style has evolved over time. I spent my first five to seven years in retail and that was followed by B2B direct selling beginning in 1977. Retail was
Every week I either run across, or I am introduced to, some really great articles that pertain to social selling. Today, let’s focus on LinkedIn. Articles Here are 11 really great articles on LinkedIn including a paragraph excerpt. We’ve got great tips, news, templates, downloads, and infographics. Read on! 5 Ways to Get More LinkedIn
“Rebirth of the Salesman” (Get it on Amazon) by Cian McLoughlin effectively discusses the premise that… “The world of sales is evolving. Are you?” If you think for one minute that selling today is as simple as SOSDD, you had better think again. It’s more like “Evolve or die”. Cian intermixes these topics with interviews with top-level
With a grateful nod to Heinz Marketing, Lifehacker, Inc. Magazine and others who regularly publish “This is How I Work” articles, which I love to read …. welcome to “How I Work It – Social Selling”. I try to watch and emulate others and you probably do the same. There is a lot of confusion,
The Secret to B2B Selling: Identify the Pain Points of Your Customers
It’s simple: identifying customer’s pain points is one of the keys to being a successful salesperson. And for B2B companies, it’s critical to know how to do this in those first few meetings with a potential client or customer. If you can clearly articulate and identify his or her pain points, and then center your
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