Before we get started, you will have to make a decision. If you have not already made your choice, will you be deploying a CRM in support of your selling efforts or will you be relying on LinkedIn to serve in that function? Of course, this is assuming that LinkedIn will be your basis for
Now begins our journey and it starts with culling your social network(s) down to a manageable size. It is critical that you identify and start with your social honeypot. As I was thinking about this process, and looking at the sheer numbers of connections on my social networks, particularly with Twitter, this at first appeared
The latest news is that, effective April 30, Facebook will be cutting off it’s API access to CRM and SCRM programs. Does this apply to all such applications? That I cannot say for sure but it certainly does apply to my SCRM of choice, Nimble. This shutdown has already begun. When completed, this means (in
I have always maintained that there is a great deal of confusion regarding LinkedIn Free vs Premium accounts. Part of this is due to the large variety of LinkedIn premium accounts including those that specialize in certain areas such as sales, recruiters, and job hunters. This slide show, from LinkedIn, helps to clear up some
I think that the first question that we need to ask is … “Do you think that invitations to connect on LinkedIn should be personalized?” Many people, including me, feel that this is an absolute necessity. If I want to connect with you on LinkedIn, and particularly if you may not know me well or even
You’ve Connected on LinkedIn … Now What?
How many of us can honestly say that we even know, let alone have a relationship with, any more than a small fraction of our connections on LinkedIn? I’m ashamed to admit that I do not. I accept your invitation and … that’s it. We’re connected. What a waste. Based on my experience that few
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