Providing that you and your firm are capable of servicing them, high value deals are often much easier to secure than are smaller ones. They are also easier to keep, but you have to continue to work to ensure that. Newer sales reps may avoid these, primarily due to a lack of confidence. That’s understandable
I received my first formal B2B sales training in 1977. Three weeks total at our headquarters office in New Jersey. It was a modified version of the Xerox Professional Selling Skills (Xerox PSS) program although we did not sell copiers at that time. Five years later we were. As you might guess, given the decade,
I believe it was Bill Clinton who famously coined the phrase … “It’s the economy, stupid!” and he then rode those words directly into the White House. It would be nice to see that focus again right about now. The same can be said for the sales process. Proving that you have a proven process,
There is a caveat to this title. Let’s examine that … Back in the 80’s, I was the sales manager for a local office equipment company. They had a policy that, if you were under a maintenance agreement and we were not able to respond within 24 hours, you would receive a $25 credit to
I consider myself to be a student of history. I have an AA in History, my maternal grandfather was a university history professor, and I live on a diet of historical documentaries. The History Channel’s “The Men Who Built …”, and its offshoots, provide eye opening examples of men and women who have failed at
Am I a Sales Luddite?
I remember 20 years ago selling a sign to an attorney. He had a Jaguar convertible with personalized plates … Luddite. I had no idea what that meant so I asked him. He rejected technology which, in his case, meant no computers. This was before cell phones were widely in use but I would assume
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